Blog

FX Digital CEO Matt Duhig breaks down the future of Connected TV (CTV), detailing how it's evolving from a passive streaming device into an interactive 'home agent' through the rise of second screening, voice AI, and apps for commerce and utility.

Push notifications for ecommerce stores—cart recovery, order tracking, and promos. Learn the different push types and how to set-up push notifications in your app to measure CTR, and connect events without siloed tools.

Stale sync causes overselling on Amazon, Shopify, and your warehouse. How real-time ecommerce inventory management gives retailers one stock count across every channel.

P2P marketplaces need more than email alerts. Real-time buyer-seller chat, seller presence, push for offers and shipping, and in-line moderation—so negotiations stay in your app. See how PubNub helps.

Learn how MMR, ELO, queues, and matchmaking algorithms create fair multiplayer lobbies—and how to scale SBMM at launch.

BroadcastAsia 2026 highlighted how second-screen experiences are becoming central to media strategy, helping broadcasters turn live viewing into richer engagement, personalization, commerce, and monetization opportunities.

Keep inventories, trades, and markets in sync for live service games. How in-game trading sync works with your game backend—and where PubNub fits.

Live betting needs sportsbook sync: keep odds, wallets, and in-play bets aligned in real time across every device.

PubNub Audit Log in the Admin Portal allows you to track who changed apps, keysets, roles, and settings—and when. Org-wide history from Portal, Admin API, and MCP.