Blog

Live commerce blends technology and entertainment to create engaging, personal, and highly effective shopping environments that drive sales at any point in the shopping journey.

Latency math isn’t marketing poetry. The laws of physics set the floor; engineering discipline sets the ceiling. PubNub owns the piece in the middle — single-digit milliseconds in-region, transparent dashboards, no warp drive required.

Optimize your app for speed, engagement, and scalability with real-time messaging, performance tuning, and efficient resource management. Learn how to boost app success.

Discover how ecommerce platforms are evolving in 2025 with trends like hyper-personalization, AI, dynamic pricing, and gamification—key insights for staying competitive >>

Discover why IT infrastructure modernization is a game-changer for scalability, security, and cost efficiency—unlocking faster innovation and resilience in a digital-first world

To stay competitive, businesses need tools that bridge the gap between data and action. The next wave of personalization isn't just responsive—it’s predictive, contextual, and completely orchestrated in real time.

Build a real-time event app in a weekend with React, Firebase, and PubNub—featuring RSVP, live chat, and instant schedule updates

Supercharge ⚡ your data flows with automated, real-time syndication—scalable, secure, and built for high-velocity, multi-tenant environments. Precision meets performance ⚡

Unlock high-throughput event systems with stateless microservices, CQRS, pub/sub, and scalable architectures—perfect for real-time performance