How to Build a Virtual Events App to Engage Users Long Term

With the past year proving that virtual experiences—like online concerts, sporting events, and conferences—can be just as engaging as in-person ones, at PubNub we can confidently say: virtual events are here to stay. 

However with fierce competition in the virtual events space, company’s need to ensure that their apps and platforms are full of engaging features to keep users entertained, attentive, and coming back. 

But what are the most important features that you should build for increased user engagement?

In this infographic, we share insights gathered from our customers—LiveLike, JUNO, vFairs, and more—about the top features our customers build into their virtual events platforms to increase audience participation and growth.