Blog

In-game chat for live games: group chats, friends lists, reactions, typing indicators, and read receipts—plus low-latency real-time messaging without third-party chat apps.

How live games monetize events, offers, and social loops at scale. Player monetization infrastructure that complements your game backend, powered by PubNub.

Learn how MMR, ELO, queues, and matchmaking algorithms create fair multiplayer lobbies—and how to scale SBMM at launch.

Keep inventories, trades, and markets in sync for live service games. How in-game trading sync works with your game backend—and where PubNub fits.

How to build a real-time player matching system using PubNub and Epic Online Services (EOS). We’ll cover everything from queuing players, applying skill-based and latency constraints, to forming fair matches in multiplayer games. Whether you’re a game developer or just curious about how matchmaking works under the hood, this tutorial breaks it all down with real code and live examples.

Explore how Epic Online Services and PubNub Illuminate are transforming matchmaking by going beyond skill and latency—prioritizing social connections, player behavior, and real-time engagement to create more fun, memorable multiplayer experiences.

The Hidden Hurdles of Gamified Streaming: Scaling Challenges & Solutions

Streaming platforms use gaming strategies like interactivity, personalization, and rewards to boost engagement, retention, and community-driven experiences while overcoming scalability challenges.

Explore how matchmaking in multiplayer games evolves over time from Skill-Based Matchmaking (SBMM) to personalized matchmaking. Learn about balancing fairness and engagement, leveraging real-time data, and building adaptive systems with PubNub.