Blogs

Polls and surveys collect valuable data, but they differ in scope, complexity, and use. Learn how to choose the right tool for your research needs!

Learn more about how we’ve improved our Presence Service by rewriting the architecture in Rust and how we are continuing to reduce our global memory and CPU consumption.

Engage your audience in real-time with a live polling system that collects and processes votes instantly across web, mobile, SMS, and social media platforms.

Transform your passive users into active participants by gamifying your application with PubNub SDKs, Functions, and App Context. Learn how real-time engagement motivates your users to come back for more.

Discover how pushes boost eCommerce sales with real-time updates, personalized offers, and targeted messaging. Learn the best practices and key strategies

Real-time sentiment analysis can transform fan engagement when watching sports, media, or live entertainment

See how PubNub can deliver tailored promotions and notifications to your stream viewers in real-time, based on user preferences and what is happening on the stream

Streaming platforms use gaming strategies like interactivity, personalization, and rewards to boost engagement, retention, and community-driven experiences while overcoming scalability challenges.

Get full visibility into your network! Learn how Network Inventory tracks assets, reduces packet loss, optimizes performance, and enhances security