Michelle Krasniak

Live commerce blends technology and entertainment to create engaging, personal, and highly effective shopping environments that drive sales at any point in the shopping journey.

To stay competitive, businesses need tools that bridge the gap between data and action. The next wave of personalization isn't just responsive—it’s predictive, contextual, and completely orchestrated in real time.

Real-time technology is a powerful shield against cart abandonment, converting potential revenue losses into completed sales for your ecommerce business.

The Hidden Hurdles of Gamified Streaming: Scaling Challenges & Solutions

Streaming platforms use gaming strategies like interactivity, personalization, and rewards to boost engagement, retention, and community-driven experiences while overcoming scalability challenges.

How the healthcare Internet of Things will change healthcare for everyone and everything involved, from patients, to practitioners, to administration.

The healthcare industry is witnessing an important digital transformation driven by real-time technology advancements.

Interactive Streaming: Boosting Viewer Engagement Through Innovative Features

Explore the top trends that are most effective in attracting customers and reducing churn, and how you can incorporate them to remain competitive.