Power Every Decision with Real-Time Intelligence
PubNub Decision Intelligence unites real-time actions and historical insights to help teams adapt, optimize, and grow.
Data-Driven Clarity
PubNub Insights helps teams understand how their applications perform by analyzing historical usage patterns across their real-time infrastructure.
With intuitive dashboards and trend visualizations, it surfaces actionable insights that drive performance improvements and better user experiences.
Real-Time Impact, Clearly Measured
PubNub Illuminate gives teams the tools to see the effect of every decision as it happens—so they can iterate quickly and lead with confidence.
Real-Time Analytics
PubNub Illuminate continuously aggregates real-time metrics tailored to your application, giving teams the clarity to understand performance as it evolves.
By visualizing the impact of changes as they happen, product and operations teams can respond faster, fine-tune experiences, and drive better outcomes.
Decision Rules Engine
Define and deploy no-code rules that act on live data the moment conditions are met. Whether it’s improving player experiences, boosting conversions, or stopping risky behavior, Illuminate enables teams to make data-driven decisions when it matters most—without waiting on engineering. Teams can experiment, iterate, and optimize decision strategies on the fly, staying agile as behavior evolves.
Visualizations and Dashboards
Track the impact of decisions through dashboards built around the KPIs that matter to your business.
Illuminate makes it easy to visualize changes, surface insights, and keep teams aligned as you evolve your strategy. Results update as data flows in, so you’re never working from outdated reports and you always have a clear view of what’s working.
Implement LiveOps for any app
Send personalized recommendations and trigger decisions instantly—based on user actions as they happen. Powered by Real-Time Intelligence.
Detect events and patterns in real time
Illuminate continuously monitors your event streams to uncover anomalies, shifts in behavior, and operational thresholds.
Trigger personalized actions the moment they matter
Deliver offers, update content, or adapt interfaces based on live context—not after the fact.
Manage live content and experiences dynamically
Remotely control UI behavior, game logic, or system states with no redeploys needed. Test and refine without interrupting user flow.
Experiment, learn, and optimize
Run A/B tests or adaptive workflows, track impact live, and iterate based on what works. Illuminate makes results visible as they unfold.
Close the loop with real-time feedback
Every action feeds insight back into your system, so your next decision is smarter, faster, and more relevant.
Turn Insight Into Action
Drive continuous improvement with live data, customizable rules, and real-time visibility.
Sentiment Analysis
Gauge user sentiment in real time to adjust messaging, moderate content, or tailor experiences based on emotional tone.
Player Matching
Use real-time data and historical behavior to create balanced, competitive, and engaging matches in multiplayer environments.
Spam Mitigation
Detect unwanted or abusive content as it happens and trigger automated actions to maintain a safe and high-quality user experience.
Predictive Analytics
Deploy smart logic that learns from historical and real-time data -- and shape what happens next.
In-App Economy Optimization
Adjust virtual pricing, incentives, or item availability based on live usage and historical spend patterns.
Optimize Operations
Track platform health, usage trends, and user behavior over time to inform product decisions and roadmap priorities.
Customer Support Context
Surface live and historical user data to agents, enabling faster resolution and personalized service at scale.
Fraud Mitigation
Analyze patterns and automate responses to suspicious activity the moment risk conditions are met.
Contact Us
Want to see what real-time decision intelligence can do for your app and bottom line? Contact sales or sign up free to start building with PubNub today.
