About PubNub Insights

PubNub Insights helps you proactively adjust your plans with an evidence-based approach by having access to turnkey aggregated metrics and usable analytics that are built from your PubNub data & utilization.

Availability

PubNub Insights is automatically available to PubNub customers on the Starter and Pro plans.

  • Starter - Access to Insights Premium dashboards which includes analytics from the last 90 days to up to three years, along with additional user behavior analytics and product features, such as Analyze with AI, API Access, and Expanded Data Download. Gives you insights into the account-level, app-level, and the selected keyset data.

  • Pro - For existing PubNub users, access to Insights Standard dashboards with an option to upgrade to Insights Premium. Insights Standard dashboards access includes analytics for the last 24-hour period, today, and yesterday for the selected keyset. For new PubNub users, access to Insights Premium dashboards is automatic.

Access

PubNub Insights can be accessed through Admin Portal. Once you log in, click Insights on the sidebar.

As an Insights Premium user, the first time you access Insights you must select your use case(s). Once the use case(s) has been selected, the Account dashboard will automatically load.

Insights Standard customers need to select app, keyset and use case(s) the first time they access Insights for the Snapshot dashboard to load automatically.

If you don't have access to Insights Premium, click the Upgrade button.

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Use case selection

Settings

PubNub Insights automatically provides a set of five dashboards for each keyset, and you can give it a meaningful name and description. By default, the set of dashboards inherits the name of the keyset it belongs to.

The Account and App dashboards have default names that can't be modified.

The User Behavior & Devices and Account & App dashboards aren't available in Insights Standard.

Dashboard Info

Dashboard Info lets you update or edit the Use Case with the keyset. By default, the use case that you've chosen while accessing Insights the first time is assigned to all keysets on your account. If a keyset has a different use case from the others, you can change this setting in this section of the Dashboard Settings.

Messages

Messages Configuration allows you to change the data behind the analytics in your Messages dashboard.

If “In-app Chat” is one of the use cases selected and you used the default PubNub messages JSON schema, then the Messages dashboard automatically shows the following two metrics:

  • Top 10 Message Types
  • Count of Message Type that is Chat

If your implementation does not use the default PubNub JSON schema or you don't use PubNub for an in-app chat, then your Messages dashboard will have empty charts that can be populated by providing the JSON path for the two metrics listed above or other items you want to track.

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