---
source_url: https://www.pubnub.com/docs/pubnub-insights/dashboards/users
title: Users Dashboard
updated_at: 2026-06-04T11:10:44.188Z
---

> Documentation Index
> For a curated overview of PubNub documentation, see: https://www.pubnub.com/docs/llms.txt
> For the full list of all documentation pages, see: https://www.pubnub.com/docs/llms-full.txt


# Users Dashboard

The Users dashboard shows analytics for unique users in your Pub/Sub API.

![Users dashboard: top metrics, charts, and table actions](https://www.pubnub.com/assets/images/users-dashboard-4b8014ee722acafb8d6f4694475085a8.png)

###### Track user activity through User IDs

Insights identifies and aggregates user activity by [User ID](https://www.pubnub.com/docs/general/setup/users-and-devices). Each unique User ID that publishes or subscribes appears in the Users dashboard metrics. Reusing a consistent User ID per user ensures accurate tracking of messages sent, channels subscribed, and new-versus-recurring user trends. For managing user metadata that enriches these analytics, see [User Metadata](https://www.pubnub.com/docs/general/metadata/users-metadata) and [BizOps User Management](https://www.pubnub.com/docs/bizops-workspace/user-management).

Standard shows hourly metrics. Premium adds daily, weekly, and monthly metrics.

**Top 20 Users** are based on:

* Number of messages
* Number of subscribed channels

:::note Unique counts
Top 20 users are unique and can't be summed. Select a single hour or date.
:::

## New and recurring users

In Premium, you can track new and recurring users. Insights compares UUIDs for today, this week, or this month to the prior period.

![New and recurring users chart](https://www.pubnub.com/assets/images/new-and-recurring-users-63029d2eba0080883b4c94fac02256ad.png)

## Insights & BizOps

PubNub Insights works with [BizOps Workspace](https://www.pubnub.com/docs/bizops-workspace/basics). You can export user data and view it in [User Management](https://www.pubnub.com/docs/bizops-workspace/user-management).

### Export data

If you have BizOps access and App Context enabled on your keyset, you can send user data from PubNub Insights to BizOps Workspace.

Select **Export to BizOps** to create the top 20 users in User Management.

![Export user data button in Users dashboard](https://www.pubnub.com/assets/images/export-user-data-951141c3d87e4f9a3dae9e411c29df02.png)

:::note Required Admin Portal roles
To export data to BizOps, you need the [Bizops Objects Operator role](https://www.pubnub.com/docs/portal/my-account#members-and-roles) in the Admin Portal, plus the **PubNub Insights** role.
:::

After export, data is saved in App Context and displayed in User Management.

Imported users include:

* Name equals the ID from Insights
* `type` set to `imported`
* `sent_messages` set to the count at export time (used to pick the top 20)

Existing user data in App Context is skipped to avoid duplicates.

### View data

From the **Top 20 Users** table, select the arrow next to a user to view details.

![Open user details from Top 20 Users table](https://www.pubnub.com/assets/images/view-user-data-c824c3f189f33fddfd717c76747cf18b.png)

BizOps opens Channel Management with details for the selected user.

## Features on this dashboard

* [Chart Data Export](https://www.pubnub.com/docs/pubnub-insights/features#chart-data-export)
* [Dashboard Settings](https://www.pubnub.com/docs/pubnub-insights/basics#messages)
* [Expanded Data Download](https://www.pubnub.com/docs/pubnub-insights/features#expanded-data-download)
* [Analyze with AI](https://www.pubnub.com/docs/pubnub-insights/features#analyze-with-ai)

## Terms in this document

* **Dashboard** - A collection of widgets (charts) that give an overview of the metrics one is evaluating.